The private health industry lobby group “Partnership for America’s Health Care Future” engages in marketing and publicity strategies similar to Big Tobacco and other unhealthy commodity industry groups to shape public perception of universal health care policies as negative in the United States, according to a study published July 16, 2025 in the open-access journal PLOS Global Public Health by Kendra Chow from the London School of Hygiene and Tropical Medicine, United Kingdom, and colleagues.